Creating Content Platform Samsung & You

During my time as a freelance UI/UX Designer at Wayne Parker Kent, I had the privilege to design and built the Samsung & You platform within Samsung’s Adobe Experience Manager (AEM) environment.

The platform was created to help users better understand the benefits of their Samsung devices. I collaborated closely with Samsung’s developers to implement features such as the ability to automatically upload videos with schema markup, and trained the WPK team to use the AEM templates.

The result is a user-friendly, video-driven platform that significantly improved both SEO performance and user engagement. With over 400 videos, 9.5 million views and 100.000+ platform visitors a month, this platform has played a key role in driving brand loyalty and customer engagement for Samsung. 

Categories

• UI/UX Design
• UX Strategy
• Design Systems